Japanese sake specialty store at Haneda Airport
Client: Cland / Haneda Airport
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Art direction and product design for the world's first one-cup sake in a can, under the original brand 'PRIME SAKE.' Opened in the spring of 2024 on the 3rd floor of Haneda Airport Terminal 3, International Departures Lobby. The loosely distorted writing, reminiscent of a drunkard's hand, used in the design of noren curtains and paper bags, is the work of Japanese calligrapher Mikiko Kayama.